What a Lamborghini configurator does
A Lamborghini configurator is an online tool on Lamborghini's official website that lets you build a virtual version of a Lamborghini by choosing the model, exterior color, interior materials, wheels, and performance options. You see the car update in real time as you make each choice, and the tool shows you the price as it changes. At the end, you can save your configuration, print it, or share it with others — but the configurator itself does not place an order or connect you to a dealer.
The configurator is free to use and requires no account. It is a shopping and visualization tool, similar to what you would find on websites for other luxury car brands. Most people use it to explore what their ideal Lamborghini would look like and cost before contacting a dealership.
Key Takeaways
- The Lamborghini configurator is found on Lamborghini's main website and works on desktop and mobile browsers without downloading an app.
- You start by selecting a model — such as Revuelto, Urus, or Huracan — and then customize paint, interior, wheels, and performance features one section at a time.
- The price updates automatically as you add options, so you can see exactly how each choice affects the total cost.
- Once you finish, you can save, print, or email your configuration, but you must contact a Lamborghini dealership separately to purchase.
- Configurations are temporary and not stored on the site unless you create an account; saving to your device or email is the best way to keep your design.
How to find and start the configurator
Go to the official Lamborghini website for your region — for example, lamborghini.com for the United States or lamborghini.com/en-gb for the United Kingdom. Look for a link labeled "Build and Price," "Configurator," or "Design Your Lamborghini" in the main navigation menu, usually near the top of the page. Click it to enter the tool.
The configurator opens in your web browser and does not require you to sign in. You can use it on a desktop computer, tablet, or smartphone. If you have trouble finding the link, search the Lamborghini website for "configurator" or look under the section for individual car models.
Choosing your model and base color
The first step is to select which Lamborghini model you want to configure. Lamborghini's current lineup changes, but typically includes models like the Revuelto (a hybrid supercar), the Urus (a performance SUV), and the Huracan (a two-seater sports car). Each model has its own set of customization options and price range. Click on the model you want, and the configurator will load that car's base version.
Next, you choose the exterior paint color. Lamborghini offers standard colors — such as black, white, yellow, and red — and special or custom colors that may cost extra. As you click each color, the 3D image of the car updates so you can see how it looks. The price may change if you select a premium paint option.
Customizing the interior and wheels
After the exterior, you move to the interior. You select the material and color of the seats, steering wheel, and dashboard — typically leather, Alcantara (a suede-like synthetic), or a combination. You also choose accent colors and stitching details. The interior view rotates so you can see the cabin from different angles as you make changes.
The wheels section lets you pick from several designs and finishes — for example, matte black, polished silver, or custom colors. Wheel size and style vary by model. Some wheel options are included in the base price, while others add cost. The 3D view shows your chosen wheels on the car so you can see the overall effect before moving forward.
Adding performance and technology options
Depending on the model, the configurator may offer performance upgrades, suspension tuning, or technology packages. These might include upgraded brakes, carbon-ceramic rotors, adaptive suspension, or enhanced infotainment systems. Each option shows its cost, and the total price updates as you select or deselect them.
Some options are bundled together as packages, while others are standalone. Read the description of each option to understand what it includes. The configurator does not always explain technical details in depth, so if you have questions about what a specific upgrade does, you can note it and ask a dealership representative later.
Saving, sharing, and printing your configuration
Once you finish building your Lamborghini, the configurator offers buttons to save, print, or share your design. If you click "Save," the tool may prompt you to create an account or straightforward save the configuration to your device as a file or image. Printing gives you a physical copy of your design and its specifications. Sharing usually generates a link you can send to friends or family, or email directly.
If you do not create an account, your configuration exists only in your browser session. If you close the browser or clear your cache, the configuration may be lost. To keep your design, save it to your computer, take a screenshot, or email it to yourself before leaving the page.
What happens after you configure your car
The configurator is a design and pricing tool only — it does not reserve a car, place an order, or connect you to a dealership. After you finish, you must contact a Lamborghini dealership in your area to discuss purchasing. Bring your saved configuration with you, or describe it to the dealer, and they can tell you about availability, delivery timelines, and financing options.
Dealerships may offer options or customizations beyond what the configurator shows, or they may have different pricing depending on your region and current inventory. The configurator price is a starting point, not a final quote. Some dealers also use the configurator themselves to show customers what their car will look like before ordering.
Frequently Asked Questions
Can I order a Lamborghini directly from the configurator?
No. The configurator is a visualization and pricing tool only. After you design your car, you must contact a Lamborghini dealership to place an order, arrange financing, and complete the purchase. The dealership will guide you through the ordering process and discuss delivery.
Will my configuration be saved if I close the browser?
Not automatically. If you do not create an account, your configuration will likely disappear when you close the browser or clear your cache. Save your design by printing it, taking a screenshot, downloading it as a file, or emailing it to yourself before you leave the page.
Does the configurator price include taxes, shipping, and dealer fees?
No. The configurator shows the base price of the car and the cost of options you select, but does not include taxes, destination charges, dealer fees, or financing costs. Your final price will be higher. Ask a dealership for a complete quote that includes all fees.
Can I use the configurator on my phone?
Yes. The configurator works on smartphones and tablets, though the 3D view may be smaller and harder to see in detail. A desktop or tablet screen usually gives you a better view of your design, but you can start on your phone and finish on a computer if you prefer.
What if I want a color or option the configurator does not show?
Lamborghini offers custom colors and bespoke options beyond what the standard configurator displays. Contact a dealership to discuss special requests. They can work with Lamborghini to create a unique configuration and provide pricing for custom work.