Start with the Chevrolet Build and Price Tool
Chevrolet's official website has a tool called Build and Price that lets you configure a vehicle exactly as you want it, see the price update in real time, and save or share your configuration. You do not need to visit a dealership or call anyone to use it — the tool is free and open to anyone.
Go to chevrolet.com and look for "Build and Price" in the main navigation menu. The tool works on desktop and mobile browsers. You will start by choosing a model (Silverado, Equinox, Malibu, and so on), then move through exterior color, interior trim, engine options, and add-on packages step by step.
As you make each choice, the price updates on the right side of the screen. You can see the base price, the cost of each option you add, and the final total. This total includes the manufacturer's suggested retail price (MSRP) but does not include destination charges, taxes, or dealer fees — those are added when you actually order.
Key Takeaways
- The Build and Price tool on chevrolet.com lets you configure a vehicle and see the price change as you add options, with no obligation to buy.
- You can save your configuration to your Chevrolet account or share it by email or text message to show friends or family.
- The price shown does not include destination charges, taxes, or dealer fees, which vary by location and dealer.
- Once you finish building, you can either order the vehicle through the tool or take your configuration to a local Chevrolet dealer to negotiate and finalize the purchase.
- Dealers can sometimes offer incentives, rebates, or financing terms that are not visible in the online tool.
Choosing Your Model and Trim Level
The first step is picking which Chevrolet model you want to build. Chevrolet makes trucks (Silverado, Colorado), SUVs (Tahoe, Traverse, Equinox, Blazer), sedans (Malibu, Spark), and vans (Bolt EV for electric). Each model has multiple trim levels — usually starting with a base trim and moving up through LS, LT, RST, or High Country, depending on the model.
Higher trim levels come with more standard features: better interior materials, more safety technology, upgraded infotainment systems, or premium sound systems. The Build and Price tool shows you what each trim includes as standard, so you can compare. If you are not sure which trim fits your needs, start with the base model and add options one at a time to see how the price climbs.
Once you select a trim, the tool shows you what comes standard and what you can add. Some options are bundled into packages (like a "Technology Package" that includes multiple features together), and some are standalone choices like paint color or wheel style.
Selecting Colors, Wheels, and Exterior Options
After trim, you choose exterior color. Chevrolet offers solid colors, metallic finishes, and special paints. Some colors cost more than others — a solid color like black or white is usually the base price, while metallic or pearl finishes add a charge. The tool shows the upcharge for each color option.
Next comes wheels and tires. Base trims come with standard steel or aluminum wheels, but you can upgrade to larger or more stylish wheels. Larger wheels often come with different tire sizes, and the tool shows the total price for the wheel-and-tire combination. Keep in mind that larger wheels can affect fuel economy slightly and may cost more to replace later.
You can also add exterior packages or individual features like roof racks, towing packages, or all-wheel drive (if available on your model). The tool lists each option with its price, so you can see exactly what you are paying for each addition.
Configuring Interior Features and Technology
Interior choices include upholstery material (cloth, leather, or synthetic), seat heating and cooling, and steering wheel options. You will also choose your infotainment system — most Chevrolets come with a touchscreen display that supports Apple CarPlay and Android Auto, but higher trims may offer larger screens or premium audio systems like Bose.
Technology packages bundle features together at a lower total cost than buying them individually. For example, a "Driver Confidence Package" might include blind-spot monitoring, rear cross-traffic alert, and lane-keeping information as one option. The Build and Price tool shows what is in each package so you can decide if the bundle saves you money compared to picking features separately.
Safety features like automatic emergency braking, adaptive cruise control, and 360-degree camera systems are often standard on higher trims but may be optional on base trims. Check what comes standard on your chosen trim and what you need to add.
Selecting Engine and Powertrain Options
Most Chevrolet models offer a choice of engines. A truck like the Silverado might offer a 2.7-liter turbo, a 5.3-liter V8, or a 6.2-liter V8, each with different horsepower, towing capacity, and fuel economy. The Build and Price tool shows the EPA fuel economy estimates and towing capacity for each engine option, so you can compare.
Transmission choices (automatic or manual, if available) and drive type (rear-wheel drive, all-wheel drive, or four-wheel drive on trucks and SUVs) are also selected here. Four-wheel drive or all-wheel drive adds cost but gives you better traction in snow or off-road conditions. The tool updates the price and fuel economy estimates as you change these selections.
Some Chevrolet models now offer electric or hybrid powertrains — the Bolt EV is fully electric, and some trucks have hybrid options. These have different pricing, different fuel economy (measured in miles per gallon equivalent for electric vehicles), and different incentive programs, so compare carefully if you are considering an alternative powertrain.
Reviewing Your Configuration and Next Steps
Once you have made all your choices, the Build and Price tool shows a summary of your vehicle with the final MSRP. At this point, you can save your configuration to a Chevrolet account (you will need to create one or log in), or you can share it by email or text message to show someone else.
You have two options from here. First, you can order the vehicle directly through the tool — Chevrolet will connect you with a local dealer to finalize the purchase, arrange financing, and handle delivery. Second, you can take your configuration to a Chevrolet dealership in person or by phone and negotiate from there. Dealers sometimes offer incentives, rebates, or financing rates that are not shown in the online tool, so it can be worth shopping around.
The price shown in Build and Price does not include destination charges (typically $1,000 to $1,500 depending on the model), taxes, registration fees, or dealer documentation fees. These will be added when you finalize the purchase with a dealer. If you are financing, the dealer will also discuss interest rates and loan terms at that time.
Saving and Sharing Your Build
Before you leave the Build and Price tool, save your configuration. Click the "Save" button and log in to your Chevrolet account (or create one). Your saved builds stay in your account, so you can come back to them later, modify them, or compare different versions side by side.
You can also share your build by copying a link, sending it via email, or texting it to someone. This is useful if you want to show a spouse, family member, or friend what you are considering before you commit to ordering. The person you share it with can view your configuration but cannot modify it unless you give them permission.
If you want to compare two different builds, you can create multiple configurations and save them all. This helps you decide between, for example, a base model with many add-ons versus a higher trim with fewer extras.
Frequently Asked Questions
Does using Build and Price commit me to buying a vehicle?
No. The tool is informational only. You can build and save as many configurations as you want without any obligation. You only commit to a purchase when you place an actual order through the tool or sign paperwork at a dealership.
Why does the price in Build and Price differ from what a dealer quotes me?
The Build and Price tool shows the manufacturer's suggested retail price (MSRP) for your configuration. Dealers add destination charges, documentation fees, and taxes, which vary by location. Dealers may also offer incentives or rebates that lower the final price, or they may negotiate. Always confirm the final price with the dealer before signing.
Can I order a vehicle that is not currently in stock at my local dealer?
Yes. When you order through Build and Price or work with a dealer, you are typically ordering a vehicle to be built and delivered to you. This takes several weeks to a few months depending on current production schedules. The dealer can tell you the expected delivery timeline when you place the order.
What if I want to change my configuration after I save it?
Log back into your Chevrolet account, find your saved build, and click "Edit." You can modify any choice — color, trim, options, engine — and the price will update. You can save the new version as a separate build or overwrite the original.
Are there incentives or rebates I should know about?
Chevrolet and dealers offer incentives that change monthly and vary by region and model. The Build and Price tool does not show these, but a dealer can tell you what incentives are currently available for your configuration. Ask the dealer directly about rebates, financing offers, or trade-in bonuses when you are ready to order.