A new Lamborghini ranges from roughly $200,000 to $500,000 depending on the model and options you choose

The entry-level Lamborghini Urus, the brand's SUV, starts around $200,000 before taxes and fees. The Revuelto, Lamborghini's newest supercar, begins near $500,000. The Huracan, which was the company's core sports car until 2024, sold new for $200,000 to $330,000 depending on configuration. These are manufacturer suggested retail prices (MSRP) in the United States — what you actually pay depends on dealer markup, your location, and current demand.

Lamborghini does not publish a single price list the way mainstream manufacturers do. Instead, each model has a base price, and nearly every buyer adds options that push the final bill higher. A Revuelto with custom paint, upgraded interior materials, and performance packages can exceed $600,000 before delivery charges.

Key Takeaways

  • Lamborghini's current lineup starts around $200,000 for the Urus SUV and reaches $500,000 or more for the Revuelto supercar.
  • The final price you pay includes dealer markup, which can add $20,000 to $100,000 or more depending on the dealer and current demand.
  • Custom paint, interior upgrades, and performance packages are common options that significantly increase the base price.
  • Taxes, registration, and delivery fees are separate from the purchase price and vary by state and location.

How Lamborghini's current models are priced

Lamborghini currently produces three main models for the U.S. market. The Urus, a high-performance SUV, has the lowest entry point at approximately $200,000 to $220,000 MSRP. The Revuelto, introduced in 2024 as a hybrid supercar replacing the Aventador line, starts near $500,000. The Huracan, which ended production in 2024, was available new through remaining dealer inventory at prices ranging from $200,000 to $330,000 depending on trim and year.

Each model's base price reflects its engine, transmission, and standard features. The Urus uses a twin-turbocharged V8. The Revuelto combines a V12 engine with hybrid electric motors. The Huracan used a naturally aspirated V10. These powertrains are not interchangeable, and the engineering complexity of each directly affects the starting price.

What options and customization add to the price

Few Lamborghini buyers purchase a car with only standard features. The brand offers extensive customization through its Ad Personam program, which lets owners select custom paint colors, interior leather, stitching patterns, and trim materials. A single custom paint color can add $5,000 to $15,000. Upgraded leather and Alcantara interiors add another $10,000 to $30,000.

Performance packages are common additions. Carbon-ceramic brakes, upgraded suspension tuning, and aerodynamic packages each add thousands. A fully optioned Revuelto or Urus can easily reach $600,000 to $700,000 before taxes and delivery. Buyers who want a truly unique car often spend as much on options as on the base vehicle itself.

Dealer markup and how it affects what you actually pay

The MSRP is what Lamborghini suggests, but dealers set their own prices. In periods of high demand — which has been common for Lamborghini supercars in recent years — dealers add substantial markups. A Revuelto with an MSRP of $500,000 might carry a dealer asking price of $600,000 or $700,000. Some dealers have asked $1 million or more for limited-production models.

Markup varies widely by location and dealer. Urban dealers in wealthy areas and dealers with long waiting lists tend to charge more. Rural dealers or those with inventory on hand may charge closer to MSRP or even discount slightly. Dealer markup is negotiable in theory, but in practice, when demand exceeds supply, dealers have little incentive to negotiate downward.

Taxes, fees, and delivery charges you pay on top of the purchase price

The purchase price is only part of what you owe. Sales tax varies by state, ranging from 0% in states like Montana and Oregon to over 8% in states like California and Tennessee. On a $500,000 Revuelto, sales tax alone could range from $0 to $40,000 depending on where you buy and register the car.

Destination charges — the cost to ship the car from the factory or port to the dealer — typically run $3,000 to $5,000. Registration and title fees vary by state but usually fall between $500 and $2,000. Some dealers also charge documentation fees, which can range from $500 to $2,000. These are separate from the purchase price and are often negotiable or waived depending on the dealer.

How Lamborghini prices compare to other luxury supercars

Lamborghini sits in the middle to upper range of supercar pricing. A Ferrari 296 GTB starts around $330,000, while a Ferrari SF90 Stradale begins near $500,000. A Porsche 911 Turbo S costs roughly $200,000 to $220,000. A McLaren 720S starts around $315,000. An Aston Martin DB12 begins near $300,000.

The Urus competes with the Porsche Cayenne Turbo (around $160,000 to $180,000) and the Range Rover Sport SVR (around $140,000 to $160,000), though the Urus is positioned as a more exclusive and expensive alternative. The Revuelto, as Lamborghini's flagship, sits at the top of the supercar market alongside the most expensive Ferraris and McLarens.

Why Lamborghini prices have changed in recent years

Lamborghini's prices have risen steadily over the past decade, driven by inflation, increased production costs, and growing demand from wealthy buyers worldwide. The shift from the Huracan to the Revuelto represented a significant price jump — the Revuelto's hybrid powertrain and advanced technology cost more to develop and manufacture than the Huracan's simpler V10.

Supply constraints have also pushed prices upward. Lamborghini produces far fewer cars than mainstream manufacturers, and waiting lists for new models can stretch to two or three years. This scarcity gives dealers leverage to charge markups. Additionally, the used Lamborghini market has remained strong, which signals to dealers and the manufacturer that buyers will pay premium prices for new inventory.

Frequently Asked Questions

Can you buy a Lamborghini for less than the MSRP?

Rarely in the current market. When demand is high and waiting lists are long, dealers charge markups rather than discounts. You might find a discount on a model nearing the end of its production run or at a dealer with excess inventory, but negotiating below MSRP is uncommon for current Lamborghini models.

What is the cheapest new Lamborghini you can buy?

The Urus SUV has the lowest starting price at around $200,000 to $220,000 MSRP. However, with dealer markup, taxes, and options, the actual cost to drive one home is typically $250,000 to $350,000 or more depending on your location and the dealer.

Do Lamborghini prices include shipping and delivery?

No. The MSRP and dealer price are for the car itself. Destination charges (typically $3,000 to $5,000), taxes, registration, and documentation fees are added on top. Some dealers include destination in their advertised price, while others list it separately.

Why is the Revuelto so much more expensive than the Urus?

The Revuelto is a supercar with a hybrid V12 engine, advanced aerodynamics, and track-focused engineering. The Urus is a high-performance SUV with a twin-turbocharged V8. The Revuelto's powertrain, materials, and performance capabilities cost significantly more to engineer and produce, which is reflected in its higher price.

Does Lamborghini offer financing or lease options?

Yes. Lamborghini Financial Services offers financing and lease programs through authorized dealers. Terms, rates, and down payment requirements vary by dealer and your creditworthiness. Contact a Lamborghini dealer directly for current financing and lease options.