What the Lamborghini configurator does
The Lamborghini configurator is an online tool on Lamborghini's official website that lets you design a car by choosing its model, color, wheels, interior materials, and performance features. You build the car on your screen, see how each choice looks in real time, and get a price estimate for your configuration. It does not let you order or reserve a car — it is a visualization and pricing tool that helps you understand what a Lamborghini costs with the options you want.
The configurator is free to use and requires no account or personal information. When you are done, you can save your configuration, share it, or use it as a starting point for a conversation with a Lamborghini dealer.
Key Takeaways
- The configurator is found on Lamborghini's main website and works on desktop and mobile browsers without downloading an app.
- You start by choosing a model — such as Revuelto, Revuelto S, Urus, or Urus S — then customize paint, wheels, interior, and performance options.
- The price shown updates as you make choices and reflects the base price plus the cost of each option you select.
- You can save your configuration to your browser, share it via a link, or print it to show a dealer.
- The configurator shows you what is available now; some options may not be offered on every model or in every market.
How to access the Lamborghini configurator
Go to Lamborghini's official website and look for a link labeled "Configurator," "Build Your Car," or "Design Your Lamborghini." The exact wording changes by region and website update, but it is usually in the main navigation menu or on the homepage. You do not need to create an account or log in.
The configurator works in any modern web browser on a desktop, tablet, or phone. It uses interactive graphics, so older browsers or very slow internet connections may load slowly, but there is no app to read. If you cannot find the link on the main site, try searching "Lamborghini configurator" plus your country name in a search engine — regional versions sometimes have different URLs.
Choosing your model and base color
The first step is to select which Lamborghini model you want to configure. Current models typically include the Revuelto (a hybrid grand tourer), the Revuelto S (a higher-performance version), the Urus (a luxury SUV), and the Urus S (the performance SUV variant). The configurator shows you all available models; click the one you want and the tool loads that model's options.
Next, you choose the exterior paint color. Lamborghini offers standard colors (such as Nero Noctis, a deep black, or Giallo Tenerife, a bright yellow) and special or custom colors that cost more. The configurator shows you a preview of the car in each color as you hover over or click the color name. Some colors are region-specific, so not every color may be available where you live.
Selecting wheels, interior, and performance upgrades
After the base color, you move through sections for wheels, interior materials, and performance or technology packages. For wheels, you typically choose from several designs and finishes — such as matte black, polished silver, or custom colors — and the preview updates to show how they look on your car. Wheel choices often affect the final price.
The interior section lets you pick leather or other material colors, stitching colors, and trim finishes. You may also choose between different steering wheel designs, seat configurations, or dashboard layouts depending on the model. Performance upgrades or technology packages — such as enhanced suspension, upgraded audio systems, or driver-information features — are usually listed as optional add-ons with their individual prices shown.
As you make each choice, the total price at the bottom of the screen updates. This price is an estimate based on the options you selected and the base price of the model in your region.
Understanding the price estimate
The price shown in the configurator is a starting point, not a final quote. It includes the base price of the model you chose plus the cost of every option you selected. The estimate does not include taxes, shipping, dealer fees, or regional charges, which vary by location and dealer.
If you see an option marked as "included" or "standard," it is part of the base price and does not add to the total. Options marked with a price add that amount to your total. Some options are mutually exclusive — for example, you may not be able to choose two different interior packages at once — and the configurator will prevent you from selecting conflicting options.
Saving and sharing your configuration
Most configurators let you save your design by clicking a "Save," "Save Configuration," or similar button. This usually saves it to your browser's memory, so you can come back to it later on the same device. Some versions let you create an account to save across devices, though this is not always required.
To share your configuration with someone else — such as a dealer or a friend — look for a "Share" button or option. This generates a unique link that you can copy and send via email or messaging. Anyone who clicks the link sees your exact configuration. You can also print your configuration by using your browser's print function, which captures the car image and all your choices on a page you can save as a PDF or print to paper.
Using your configuration with a dealer
Once you have built a configuration you like, you can take it to a Lamborghini dealer. Bring the link, the printed page, or a screenshot of your design. The dealer can tell you whether all your choices are available in your region, what the actual final price would be with taxes and fees, and how long delivery would take. Dealers sometimes offer different financing terms or packages, so the conversation with them may change your configuration.
The configurator is a starting point for customization, not a binding order. Dealers have the authority to confirm availability, adjust pricing, and discuss delivery timelines. Some options shown in the configurator may have long lead times or may not be available for when ready delivery.
Frequently Asked Questions
Can I order a car directly from the configurator?
No. The configurator is a design and pricing tool only. To order a Lamborghini, you must contact a Lamborghini dealer in your region. The dealer will confirm your configuration, finalize pricing, and handle the order process.
Why does my configuration show a different price at the dealer?
The configurator shows an estimate based on the model and options you chose. The final price depends on taxes, regional fees, dealer markup, shipping costs, and whether any options have changed in availability or price since the configurator was last updated. Always confirm the final price with the dealer.
Can I customize colors or options not shown in the configurator?
The configurator shows the standard and commonly ordered options. Lamborghini offers custom paint colors and bespoke interior options through dealers that may not appear in the tool. Ask your dealer about custom options and whether they are available for your desired delivery timeline.
Does the configurator work on my phone?
Yes, the configurator is designed to work on phones and tablets as well as desktop computers. The layout may adjust to fit a smaller screen, but all the same features and options are available. If it loads slowly, try refreshing the page or checking your internet connection.
How often is the configurator updated?
Lamborghini updates the configurator when new models launch, colors are added, or options change. The timing varies, so if you see something in the configurator that does not match what a dealer tells you, ask the dealer — they have the most current information about what is actually available to order.